Browsing Tag Twitter

Posted on March 6, 2012 // 0 Comments

We have updated our Twitter handle to @event_wizard and will no longer be tweeting under @DotComYourEvent. Why? Well to understand why we originally tweeted under our corporate name DotCom Your Event you will need to know just a bit of history.

DotCom Your Event Inc. has been on the forefront of online event registration software, onsite registration services, and secure eCommerce payment processing systems since January 2001. Since that time we have been building custom registration and payment systems for conferences, tradeshows etc.

Shortly after DotCom Your Event came to be we saw a need for a web-based ‘do-it-yourself’ registration software, which resulted in the birth of Event Wizard. Up until we released Event Wizard 5 we were still building a lot of custom solutions for clients. However, since Event Wizard 5 has become so popular due to it’s flexibility and well, just plain amazingness (word?) we have most of our customers using it instead. In fact it’s now used by many of the world’s top brands in Oil & Gas, Health, Finance, Academic and Sports.

So, to make a long story short, it just plain makes sense for us to tweet using @event_wizard. So come join us and keep up to date on all the tips, news and discussions!

 

Category : Announcements &Event Wizard

Posted on February 2, 2012 // 0 Comments

Let’s face it, building a fantastic registration form is not quite enough. Yes, it collects all of the information you require, creates a seamless registration experience for your users and carries over your brand standards perfectly, but if nobody knows about it they won’t register. You hear it all the time – offer early bird rates, create a contest, provide value and incentives to register. That’s fine, those tactics might work when people already know about your event but they do a poor job at making people aware of your event.

Just like your regular marketing strategy should include social media, so should your event marketing strategy. If it doesn’t don’t worry, we’ll assist you with the actual execution with our built in social media promotion tools.

There are two ways for your event to be promoted in Event Wizard. The first is from the edit menu of your event, which is usually where users will post to various social platforms when an event is first made live.

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The second is from the registration form itself using the original event registration social media bar located at the bottom of every registration form. The options in this bar can be turned off if you’d prefer, but that’s like having a party and locking the front door. That said, maybe you have an internal event and you don’t want it promoted, then the option is there.

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This is where registrants can help promote your event for you, by telling their friends and colleagues via their social platforms. The other great thing about the social media bar is that it provides an indication of how popular your event is. The reality is, an event that has 50 tweets and 40 likes looks good. Not only for your event but for you. For me? Oh yes, think post event reporting. Wouldn’t you like sitting in your debrief meeting proudly boasting how your event had 500 registrants, 75 likes and 300 Tweets?

There is one very important aspect to all this promotion stuff. You need to describe your event in detail or it’s just a random link without a title.

To do this, ensure you’ve filled out your page titles and event properties as much as possible. You’ll save your users from posting just links and you’ll have more control over what’s posted.

Lastly, follow @dotcomyourevent and we’ll retweet your event tweets whenever we see them. Now go promote that event!

Category : Event Wizard &Event Wizard Tips